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How to develop ideas in writing or speech: The 9 important materials you needed to


As a writer or speaker, there's this natural tendency to write or speak about people, places, and events.

And that's cool.

After all, it's the people that shape events, history, develop and occupy places as it were.

But hey a writer or speaker who knows his worth should endeavor to write more about ideas.

If for anything they rule the world.

They are the fulcra upon which the world revolves.

The stuff people no matter their state or station constantly thirst after.

And if knowledge is a collection of facts and wisdom its practical application; common sense, therefore, tells me that the cores of the two above are chiefly ideas and nothing else.

Otherwise, they wouldn't be standing firmly on their four legs.

It is ideas that gave rise to cutting edge events, products, services and so on and so forth.

In fact, all creations spring forth from a succession of ideas.

However in developing any idea whether in writing or speech some materials are simply crucial no matter the specialty or genre.

Without them, the content will lack the expected substance and would become like a wandering shadow of what the writer wishes it to be.

And that's not good for the writer's reputation or aspiration especially if he truly wishes to convince and influence, and build a strong back line of faithful followers like his favorite writers or speakers.

Above all, the writer who commits these to mind will pack-a-punch in his every output.

And what are they?

In sequential order, I present to you the nine needed materials for developing ideas in writing or speech.

#The first is a definition:

The definition is basic to all explanatory process.

And there is nothing absolute about it. Everything is relative; a function of degree.

For example, in defining a man there is no such person as absolute conservative or liberal.

Everybody possesses a quantum of liberality and conservativeness in them.

For there to be an adequate explanation, therefore, words and concepts must be adequately defined. I mean stating what they mean literarily.

In doing this, the first sure aid is the dictionary.

To define a word, group of words or something, according to the Merriam Webster Dictionary, is to portray their essential nature.

This description helps brings directly home the functional relationship between the word or group of words with what the writer or speaker is trying to pass across to his reader or hearer.

#The second is repetitions:

Repetition is equally basic to the communicative process.

Another word for repetition is emphasizing.

When a writer repeats or emphasizes a word or group of words, he simply does so to call attention to it in the strong belief that it is not only beneficial to the audience but also to the advancement of his literary cause.

When the speaker repeats a word, he wants his hearers to commit the same to mind because somewhere along the line it might be worth a reference in discussions.

#The third is an example:

An example is something cited to concretize an explanation in progress.

For instance when a writer says many countries are now going the way of biotechnology to meet their growing food needs.

To concretize this statement, he might cite a few examples by saying countries X, Y, Z has gone the way of biotechnology to meet their food needs.

By so doing the reader is at once become aware of these countries because the writer has mentioned them and did not just leave him stranded in the middle of nowhere.


#The fourth is illustration:


This is one word that can easily be confused with an example.

But the two are functionally different.

To illustrate means to brighten. And this can be achieved by different methodologies.

An example can be cited to clarify a narrative.

A story can also be recalled to enrich another story.

A picture can be inserted into a storyline to bring it clearly into the understanding of the reader.

No wonder in journalism a picture is said to equal a thousand words.

So any illustrative techniques most suited to the writer or speaker can be deployed to achieve his end purpose.

#The fifth is imagery:

By imagery, we mean word picture.

That's the capacity of words used in certain ways to bring meaning fuller home in the minds of the listeners or readers.

Here words are deliberately impregnated with meanings other than those they would literally mean.

And so they must be helped to safe deliveries when the hearer gets to familiarize himself with applicable literary devices.

It brings the beauty of language to the fore more than all else.

#The sixth is stories and personal experiences:

In developing ideas whether, in writing or speech, the place of stories and personal experiences cannot be overemphasized.

They come handy in the development of ideas when a speaker or writer shares an account of a story he was privy to or his own personal experience.

It also enriches a narrative.

#The seventh is quotations:

Quotations are equally essential in developing ideas.

A speaker may decide to cite a quote from notable politicians or state men to drive home his points.

So it's not out of place to hear a speaker say: listen to this quote from the former British statesman, Sir Winston Churchill.

No doubts hearers at all time are more than eager to hear such quotes from people they hold in high esteem.

Excitement at that point is raised to the roof.

And sometimes too it does not matter who they are or where they are from as long as their quotable quotes resonate with the issues at hand.

#The eight is statistics:

Statistics are number and figures surrounding an event.

It is a mathematical specialty that involves the collection, analysis, interpretation, and presentation of data.


Or put differently, a collection of quantitative data.

A writer or speaker is required to sometimes back his write ups with facts and figure in order to give the report substance.

For instance, if a speaker wishes to give us the figure for the number of unemployed persons in a country; the quoted figure must not only be accurate, it must reflect other statistical elements.

To do justice to this task, there are about five clearly segmented questions he must answer.

And they are as follow, he must:

1) Precisely determine what the term in focus means?
I.e. who is an unemployed person?
       And who is an illiterate?

2) To what extent do the statistics measured what we wish measured?

3) Are the units compared really comparable?

4) Do the statistics cover a sufficient number of cases?

5) Is the average a typical measure of the group?

#The ninth is visual aids:

A number of visual aids exist for the use of a speaker or even a writer.

And he must avail himself the full benefits of one or more where necessary if everything is to go fine.

Some of these visual aids include graphs, charts, and slides.

Your favorite instructors, teachers, and marketers deploy them to their advantages.

And you should; I insist on everything being equal.


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